Shopping King Louie

Louis, a wealthy heir, loses his memory and ends up stranded in Seoul, where he meets Bok-shil, who helps him adapt to his new life in the city.

After Bok-shil helps Louis settle in, they become friends. But as Louis starts to adapt to his new life, he also begins to wonder about his past.

Louis and Bok-shil friendship turns into a sweet and endearing romance, but they also face challenges along the way.

Louis discovers a clue that could help him regain his lost memory, but his scheming relatives are also on his trail.

Bok-shil realizes her true feelings for Louis, but she is hesitant to confess them. Meanwhile, Louis is starting to regain some of his lost memories.

Joong Won doesn't want Louis to live off of Bok-shil any longer, so he allows Louis to move in with him.